Strong American Schools has announced the launch of a $5 million media campaign designed to educate Americans on the state of the U.S. public education system and urge them to become advocates for improving the nation's schools.
The One Nation Left Behind campaign will run television, radio, and print ads in sixteen cities across seven states, including Colorado, Iowa, Missouri, Ohio, New Mexico, Virginia, Wisconsin, and Minnesota. Created in partnership with strategic communications firm SS+K, the campaign will work to build an online community among parents and education activists and serve as a platform for parents, educators, elected officials, and journalists interested in conducting an open dialogue about education reform at the local and national levels.
"We know Americans care deeply about the issues that affect them and their families — and providing future generations of Americans with a world-class education is one of the most important issues our country is facing," said Strong American Schools chair Roy Romer. "Our new ad campaign, coupled with our presence in states including Iowa, Missouri, and Ohio, gives Americans the opportunity to talk about education and urge the leaders of this country to work with parents, teachers, activists, and community leaders to create real change in the way we educate our kids."